Web Site Consulting Services

Web Site Consulting Services

Sometimes website owners spend hefty amount of money and time in their marketing strategy without realizing whether they are goal centric or not and can bring the desired results. We can help you identify the best available tools of marketing which can fetch better output and sound relations with your clients. If a website is designed or developed without keeping target customers in mind it will not do you much good. Instead of making money for you it will become a financial burden on you.

Website development requires a great deal of planning and involves important decision making. Decisions have to be made regarding the available designing tools that can be used, the type of designs that should be inserted for maximum success and how the content should be organized to attract maximum traffic. The Advantech consultants analyze your business features and decide which strategies would result in higher ROI in virtual market.

If you want to succeed on internet you need to adopt non-conservative approach towards your business. You need to do something that will make you stand out from rest of your competitors and get higher sales. Our consulting services will ensure that you get seen and customers can differentiate you from others. We will make you VISIBLE.

We offer consulting in the following areas:

Web Design – Planning, Technology, Management

Website Project Planning
  • Defining your sites’ purpose
  • Project layout, management
  • Budget Analysis
  • Long-term planning for your site (maintenance & updates)
  • Web Design & Site Development
  • Putting together the right team.
Technologies
  • What technologies should you use to develop your site? (look at long term trends and short term fads)
  • Budget analysis, in respect to both which technologies to use, and how to plan out the implementation of various stages of your site.
  • Hosting your site, what you need.
Internet Management
  • Develop a flexible management plan for your website.
  • Set long and short term goals for website management with regard to maintenance and updates.
  • Consulting on all aspects of your Internet requirements and aid in putting together functioning solutions for your company, and it’s web presence.

Optimization (SEO) – Coding, Accessibility

Coding
  • Analysis and comparison of existing code to updated standards based code
  • Recommendations and guidance to ensure usability is maintained without compromising image
Accessibility
  • Analysis and recommendations to ensure your website meets the basic criteria for WCAG 1.0 and 2.0 Accessibility requirements
  • Assistance with implementation
  • Discussion on future requirements including RDF and it’s impact and implementation

Marketing – Image, Internet Marketing, Social Media

Company Image and the Internet
  • Maintaining your Company’s image through appropriate design.
  • Domain name decision, what’s the best choice?
  • Creating the right impression from your website.
  • Choosing your domain name.
  • Web Design & Site Development.
  • Integrating your website with existing Marketing initiatives.
Internet Marketing
  • Developing a long term marketing strategy for your website.
  • Integrating with existing marketing strategies.
  • Search Engine Optimization, Submissions, Positioning
  • PPC campaign analysis
  • Link development, building a long term strategy that works
  • Article writing and Blogging
  • Creating proper and effective title, description and keyword tags for your site
Social Media
  • Social Networking (probably the most important marketing tool you need)
  • Social Bookmarking what it is, it’s power, how to use it effectively
  • Setting up your company’s facebook page
  • Developing a Twitter campaign that will have a positive impact on your website and business
  • Creating custom twitter backgrounds
  • Assistance and coaching for Facebook, Twitter, LinkedIN, MySpace, Live Spaces and more
  • Analyzing additional Social Media opportunities

Whatever your consulting needs we will take the time necessary to ensure you understand the technologies and processes involved in your Company’s Internet venture.

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